Friday 5 February 2010

campaign research




The campaign was brought out by the a United Nations and called 'Unite' to End Violence Against Women. The United Nations have used the poster to promote the campaign. The poster has lots of different images of people, including children on it. The people are from different countries. On one side of the poster the images blend with yellow background. The title of the campaign is written in white capital letters apart from the 'i' and underneath is the United Nations logo. There is a wavy line running through the writing and at the bottom of the page the word 'Unite' is written again and blends into the orange background. A steeping line devides the page horizontally. There is a website at the bottom of the page.

This campaign began in 2008 and its aim was to End Violence Against Women all over the world.
Unite has asked governments, civil societies, women's organizations, young people, the media and the UN to work together to prevent Violence Against Women and girls.
By 2015, Unite aims to achieve these objective cross the world. they want to:
  • To bring in and enforce laws to address Violence Against Women.
  • To bring in an national action plans.
  • To collect information to increase public Violence Agains Women and girls.
The range of media campaign use is campaign poster, webcast, mutimedia, press materials and the internet.

















The name of the campaign is Turn A Life Around was brought by "The Sheriff's And Recorder's Fund". They want to raise money for the ex-prisoners and families to stop them committing crime again, help them change their life and provide money for training etc. The campaign wants to raise public awareness and get them to donate money to the campaign.

The poster has two sides. The left hand side shows the tie which represents a job interview and a change in the pprisoners' live when they leave prison.
On the right hand side the image is turned up side down to show the tie hanging like a noose and I think it's very effective because it represents the prisoners with no hope for their life. By turning the poster around it shows that by giving money to help these people you can turn their life around. The poster is effective because it is appealing to peoples' emotions.
The poster is very effective  because it quite simple; it has black and brown colours on a white background. The text is black and the title is in capitals and it stands out with simple explainations underneath.On the right hand side there is a logo, website, telephone number.





 



The main message of the poster is to stop bullying. The poster is aimed at everybody. The poster is relevant to a number of situations. For example, to raise awareness of bullying in schools, in the work place and even outside on the streets etc. The young women's poster design was picked out from more than 100 entries in YWCA's national competition.Young women teamed up with Stagecoach Northampton and Yorkshire to spread anti-bullying messages across the region this month with a poster campaign. They put the poster on Stagecoach buses in Nothampton and Yorkshire for YWCA. The range of media used was posters on busues and the internet. By putting the poster on buses the campaign's mesage would reach a local community. People using the buses or walking along the street would see the poster. Advertising it on the internet introduces it to a much wider world wide audience.The poster is very colourful showing an image of a fist coming out of a mouth. The word 'stop' is printed on the fist. There are two speech bubbles with anti-bullying messages. In the background of one of the speech bubbles are symbols of an expletive/abusive language. The poster would appeal to teenagers because of the language used - words like 'cool'. I think this poster is effective because it is colourful, and the messages are clear and relevant to teenagers.However, everyone would understand the message. It is difficult to assess whether the campaign was successful as there is no criteria to measure the outcome.  However, it can only be a good message to get across to people that bullying is not acceptable in any situation.






Anti Drugs






I think that this is an affective poster because the text is directed at the reader and asks them the question: ‘Who or what may be affected’. Underneath is the answer: that drugs affect ‘everything, everyone, every time’. So the message of the poster is clear that drugs not only affect the user but also the people around them such as their family and friends. The final piece of text warns: ‘Don’t let it throw our future away’. The use of black, red and blue coloured font makes the text stand out against the white background. The word ‘yes’ is particularly emphasised as it is in large font with an exclamation mark. The smaller text written in black gives more detail about how drugs affect lives. For example, it affects people’s jobs and businesses as well as anyone they my come into contact with. The right side of the poster is covered with torn snippets of photographs showing happy images of families including children and adults. The torn images could be symbolic of lives being torn apart by drugs. This is an affective way to get the anti drugs message across.



Tuesday 2 February 2010

Task 1


I used keynote presentation to produce my plan to making a CD cover. Firstly I researched pictures on the internet. Then I chose two images and used these for my CD cover presentation.
This CD cover shows us the four members of the ‘Beatles’ crossing the road with trees and cars on either side and a clear blue sky.
E.g. this Cd cover is of the ‘Beatles’ from which I have taken the idea of close up pictures and background.
I am going to take a picture for the background to my CD cover. The background will be of a small cottage, green scenery, a road and blue sky similar to the Cd cover of the band. I will take pictures of 5 students which I am going to use as close up pictures.
For my task 1 I am going to make a CD cover. I need a camera to take the pictures. I will take close up pictures of five different people from different angles for my Cd cover on Friday 23rd October, 2009. I am going to take the picture for the background on Tuesday 3 November, 2009 for my Cd cover.

CD cover


This is the CD cover I made it is called  ‘Friends’ because as I took this pictures I was not quite sure what I was trying to do. But later I decided that its better to reference towards relationships which I decided to do is friends. I made this cover to make it more fresh and simple Cd cover to show friendship in the front view and as for background which reflects a clean and happy greenery environment and good friendship. I used this concept to acknowledge in more in friends as one group of girls smiling together and other two images which is of a one boy and a girl are also smiling shown in the picture shows that even if they are far away they are still have friendship towards each other. The Cd cover is quite simple but it has a good expression to focus on relationship in friends whether they are simple or different in culture. The Cd cover is aimed at young people. I kept a frame on three girls to make a remembrance photo as it is shown. The font I used in the centre part of the CD cover is the title called ‘Friends’ to show that it is about good companion in good relationship.
As for this CD cover the main point is to describe friends like a ‘yellow moon’ because moon changes simultaneously everyday in each year as it gets darker and turns brighter when it is full moon so when friends grow up every year everything change so even friends are distant away there still interaction with and may have strong bond with each other. 
I used fireworks to make it by using layers. Firstly I put on the background picture. Then I put the three close up pictures together and took out the background by using magic wand, lasso and a eraser. I made three close up picture smaller and place them at the top. I put close up of the girl on the right hand side and made it little bit bigger than the other three pictures. On the left hand sides I put close up picture of the boy and made it bigger than all the others. 

NCFE-Sequencing


I am finished introduction for my NCFE music and I also finished A and B section. I am started doing A1 section.
In my introduction I have used 1 to 9 bars and I am also continued introduction in A section. The notes I have used for my introduction is C3, B2, G2, A2 and instrument I have used is String Violin section 01. 

For my A section instrument I have used is Electric Bass Deep & Hard bass, Woodwinds Oboe Legato and Mixed Choir. Deep & Hard bass I have used 9 to 15 bars and the notes I have used is C2, B1,G2, A2. Oboe Legato I have used 12 to 19 bars and the notes I have used is C1, F1, A2, G2, D2, C2. Mixed Choir I have used 14 to 25 bars and the notes I have used is E2, F2, G2, A2, B1, A 1. 

In section B I continued one instrument of section A is Deep & Hard. For my Section B instrument I have used Woodwinds Oboe Legato and South Asian Indian & Middle Eastern Kit. Oboe Legato I have used 25 to 40 bars and the notes I have used is C 2, B1, A1, D2, A2, G 2, B2. Indian & Middle Eastern Kit I have used 30 to 46 bars and the notes I have used A1, B1, C 2, D2, E2, F 2, G 2, A2, F 1, G 1.